SOCIAL MEDIA
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TikTok Tests New Desktop-Based Tools for Creators and Marketers
TikTok’s working on some new tools to help creators maximize their performance, this time via new desktop-based creator tools, including…
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Threads Moves to Next Stage of Testing for Its API
As Threads continues to gain momentum, especially among journalists, a next key step will be the development of an API,…
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6 Social Media Marketing Predictions for 2024 [Infographic]
Looking to get ahead of the next big trends in social media marketing? This will help. The team from Emplifi…
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LinkedIn Tests New AI-Based Learning Elements In-Stream
LinkedIn continues to add in more generative AI elements, this time within its education tools as part of an expansion…
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Snapchat Shares New Insights on the Potential of Snap Promotions for Automotive Brands
Snapchat for auto marketers? Long known as a platform for younger users, Snap’s now also making a pitch in expanded…
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What Is an API and How Does It Work? [Infographic]
If you follow social media marketing news (which presumably you do if you’re reading this), you’ve no doubt read several…
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YouTube Announces Third Party Verification Partnerships for Shorts Ad Placements
YouTube marketers can now access more assurance around their YouTube Shorts campaigns, with both Integral Ad Science (IAS) and Double…
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